Course curriculum

  • 2

    Session 0 - Welcome!

    • Welcome! The live session begins at 6:30 pm ET on Monday, October 31. Be sure to register on Zoom - see below to get your personal link)

    • Session 0 Orientation Recap recording

    • IMPORTANT! If you haven't done so already, you need to register on Zoom for the live sessions!

    • Tell us about you!

    • Software Tools for the course

    • Business Plan course syllabus - October 2022

    • TBC Startup Business Plan Template (MS Word doc)

    • Session 0 Evaluation

  • 3

    Session 1 - Business Canvas Modeling

    • Session 1 Objective

    • IMPORTANT! You need to register on Zoom for the live sessions!

    • Session 1 live meeting recording

    • Business Model Canvas Video

    • Business Model Canvas source website with book chapter download

    • Business Model Canvas Word template and pdf version

    • TBC Startup Business Plan Template (MS Word doc) with Video (same as in session zero)

    • Session 1 Assignment

    • Session 1 Evaluation

  • 4

    Session 2 - Financial Planning - Budgeting: Personal Budgets

    • Session 2 Objective

    • Copy of IMPORTANT! You need to register on Zoom for the live sessions!

    • Session 2 Live Meeting Recording

    • Self-Test: Budgeting 1

    • WATCH: Budgeting 1 with Ron Williford

    • Online Business Budget Calculator

    • Worksheet - Monthly Expenses

    • This week's assignment

    • Session 2 Evaluation

  • 5

    Session 3- Research and Free Library Resources

    • Session 3 Objective

    • Copy of IMPORTANT! You need to register on Zoom for the live sessions!

    • Session 3 Live Zoom recap meeting recording

    • Session 3 Content and Assignment

    • Session 3 Evaluation

  • 6

    Session 4 - Projections & Financials

    • Session 4 Objective

    • Reminder registration link for Zoom live sessions

    • Session 4 Recap - Financial Reporting

    • Financial Reporting presentation slide set - PDF

    • WATCH: Financial Statements with Ron Williford

    • Special guest speaker Solomon Wheeler talks Budgeting

    • Worksheet - Monthly Expenses

    • This week's assignment 1

    • Online Business Budget Calculator

    • IRS Income and Expense Statement

    • Opening Day Balance Sheet

    • Sales Forecast (12 months)

    • 12-month profit & loss projection

    • Optional: 3-year profit & loss projection

    • Cash flow projection

    • Optional: 3-year cash flow statement

    • Projected balance sheet

    • Break-even calculation

    • Required one-on-one session

    • Session 4 Evaluation

  • 7

    Session 5 - Industry Studies and Demographics

    • Session 5 Objective

    • Session 5 Live Meeting recording

    • Financial Management slide set from Live Meeting

    • Session 5 Introduction video

    • Checklist To Determine Feasibility of Your Industry

    • Industry Studies-Research Questions

    • Industry Study Assignment

    • Demographics - Your Customers! Video from BRIC

    • Demographics Assignment

    • Assignment - Schedule One-on-One

  • 8

    Session 6- Market Research/Competition

    • Session 6 Objective

    • Session 6 Live Meeting Recording

    • Reminder registration link for Zoom live sessions

    • Watch these Market Research Videos from Ron and the Free Library of Philadelphia

    • Your assignment this week (with template) - Due Sunday morning

  • 9

    Session 7: Social Media and Marketing

    • Session 7 Objective

    • Session 7 - Social Media - Orientation recap and live Presentation by David Simons

    • This week's marketing video and additional info

    • Marketing Assignment - Start in this session - complete this by the end of the week!

  • 10

    Session 8 - Complete your business profile - bringing it together

    • Session 8 Objective

    • Session 8 Live Meeting recording

    • Marketing Assignment - continued from Session 7

    • Online Business Budget Calculator

    • This week's video and additional info

    • Your Profile Assignment - submission

    • Working on the Business Plan Template

  • 11

    Session 9 - Business Structure - Legal

    • Session 9 Objective

    • Here's Zoom info for the live sessions in case you lost your personal link.

    • Session 9 Live Meeting and bonus presentations

    • Insurance - Cheryl Dickerson presentation materials

    • Business Structure/Legal Session Video and Details

    • This Week's assignment

    • Session 9 Evaluation

  • 12

    Session 10 - Operations Planning

    • Session 10 Objective

    • Session 10 Meeting recap recording

    • Operations Planning Session Video and Details

    • Continuing to complete the Startup Business Plan Template - Assignment